Recent projects

WszystkieBudownictwoFMCG i handelICT & MediaInne branżePrzemysłRynek rolno-spożywczyTransport i logistykaZdrowie i farmacja

Insurance market research

Challenge: Creating a competitive insurance offer A global organisation in the finance and insurance industry decided to take advantage of the development potential of the Polish financial market and start their business here. To better understand the needs and preferences...
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Tourism market research and launching a new product

Challenge: What product price will be acceptable to consumers? The tourism market research study was commissioned by an international industry player. The renowned company with a strongly recognisable brand was preparing a growth strategy for the coming years. When we...
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Hematologic treatment market research

Challenge: How to increase sales in the market of hematologic treatment? PMR Consulting & Research was contacted by an international research agency specialising in the medical sector. The company was working on a project for a big pharmaceutical company. We...
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Research of mobile phones market

Challenge: How to customise the product offer to meet the needs of local customers? A global company operating in the financial services market was planning to develop an offer for individual customers. They wanted to improve their services targeted to...
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Research on the chimney market in Poland

Our client commissioned PMR to prepare research on the chimney market in Poland. Aim of market research  The general aim of the project was to describe two segments of the chimney market (steel and ceramic). Additionally, the aim was to compare...
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Non-wage benefits market study

Challenge: What is the nature of the Polish market of non-wage benefits? A company operating in the market of non-wage benefits wanted to better adapt their products and services to the needs of Polish consumers. They realised that non-wage benefits...
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Medical equipment market research

Challenge: How will the market of medical equipment develop? PMR Consulting & Research was approached by a company operating in the medical industry, which offers, among others, disposable equipment and accessories for healthcare professionals. The client commissioned us to conduct...
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Market research preceding market entry for biscuits

Challenge: How to introduce new biscuits to the Polish market and captivate consumers? One of the largest European manufacturers of biscuits asked PMR Consulting & Research for cooperation during the implementation of a new investment in the Polish market. Our...
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Clothing and footwear market research in Poland

Once again PMR has conducted the clothing and footwear market research. The quantitative study was conducted among directors and managers of 160 clothing and footwear retail chains in Poland. Aim of quantitative study The main goal of the clothing and...
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Footwear market research and competitive intelligence study

Our client was seeking to increase its market share on the Polish footwear market. The company sought detailed information on major competitors. PMR's methodology A team of PMR, in close cooperation with our client, gathered key information about the ten...
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Research of building materials market (framed structures)

Challenge: How to increase sales of building materials? Our client was a company from the building materials industry with international market presence. The client has already won the leading position in the market of materials used in light-frame construction. In...
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The agricultural machinery market in Poland

PMR was commissioned by Japanese trade organisation to perform market study on agricultural machinery market in Poland.  Aim of market research  The aim of the project was to describe three specified segments of the agricultural machinery market: tractors, combine harvesters...
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WszystkieDue diligenceDystrybucjaFuzje i przejęciaMarka i komunikacja marketingowaPrognozy rynkowe i modelowanieRozwój produktuStrategie sprzedaży i marketinguUsługi badawczeUsługi doradczeWejście na rynekZrozumienie klienta

Insurance market research

Challenge: Creating a competitive insurance offer A global organisation in the finance and insurance industry decided to take advantage of the development potential of the Polish financial market and start their business here. To better understand the needs and preferences...
Czytaj więcej →

Tourism market research and launching a new product

Challenge: What product price will be acceptable to consumers? The tourism market research study was commissioned by an international industry player. The renowned company with a strongly recognisable brand was preparing a growth strategy for the coming years. When we...
Czytaj więcej →

Hematologic treatment market research

Challenge: How to increase sales in the market of hematologic treatment? PMR Consulting & Research was contacted by an international research agency specialising in the medical sector. The company was working on a project for a big pharmaceutical company. We...
Czytaj więcej →

Research of mobile phones market

Challenge: How to customise the product offer to meet the needs of local customers? A global company operating in the financial services market was planning to develop an offer for individual customers. They wanted to improve their services targeted to...
Czytaj więcej →

Research on the chimney market in Poland

Our client commissioned PMR to prepare research on the chimney market in Poland. Aim of market research  The general aim of the project was to describe two segments of the chimney market (steel and ceramic). Additionally, the aim was to compare...
Czytaj więcej →

Non-wage benefits market study

Challenge: What is the nature of the Polish market of non-wage benefits? A company operating in the market of non-wage benefits wanted to better adapt their products and services to the needs of Polish consumers. They realised that non-wage benefits...
Czytaj więcej →

Medical equipment market research

Challenge: How will the market of medical equipment develop? PMR Consulting & Research was approached by a company operating in the medical industry, which offers, among others, disposable equipment and accessories for healthcare professionals. The client commissioned us to conduct...
Czytaj więcej →

Market research preceding market entry for biscuits

Challenge: How to introduce new biscuits to the Polish market and captivate consumers? One of the largest European manufacturers of biscuits asked PMR Consulting & Research for cooperation during the implementation of a new investment in the Polish market. Our...
Czytaj więcej →

Clothing and footwear market research in Poland

Once again PMR has conducted the clothing and footwear market research. The quantitative study was conducted among directors and managers of 160 clothing and footwear retail chains in Poland. Aim of quantitative study The main goal of the clothing and...
Czytaj więcej →

Footwear market research and competitive intelligence study

Our client was seeking to increase its market share on the Polish footwear market. The company sought detailed information on major competitors. PMR's methodology A team of PMR, in close cooperation with our client, gathered key information about the ten...
Czytaj więcej →

Research of building materials market (framed structures)

Challenge: How to increase sales of building materials? Our client was a company from the building materials industry with international market presence. The client has already won the leading position in the market of materials used in light-frame construction. In...
Czytaj więcej →

The agricultural machinery market in Poland

PMR was commissioned by Japanese trade organisation to perform market study on agricultural machinery market in Poland.  Aim of market research  The aim of the project was to describe three specified segments of the agricultural machinery market: tractors, combine harvesters...
Czytaj więcej →
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Brand & Communication Research Services

Consumer study of flooring systems using an online community research approach

Challenge: What do consumers pay attention to when buying flooring systems? PMR Consulting & Research was approached by a leading international research agency. They were looking for a company that could carry out a consumer survey using online community research...
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Brand & Communication Client Understanding Product Development Research Services Sales & Marketing Strategies

Consumer research in the ceramic tiles market

Challenge: How to improve sales and marketing operations? Our client was one of the leading producers of clinker tiles in Poland. The company wanted to plan their sales and marketing strategy for the coming years. They turned to us with...
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Consulting Services Research Services

Analysis of laboratory diagnostic equipment market in Poland

Our client – an international player in the market of innovative laboratory diagnostic equipment – commissioned PMR to conduct a market analysis of the laboratory testing equipment in Poland. Aim of market analysis The aim was to access the client’s...
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Client Understanding Research Services

Research of mobile applications used by doctors

Challenge: How do doctors use mobile apps? For our regular client - an international research agency - we conducted a research of mobile applications used by doctors of different specialisations. The aim of the project was to find out: ways...
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Research Services

Water supply systems in Poland – market research

PMR's client, one of the international leader in the area of plastic pipe systems and technology, commissioned a market research study of pipes, storm sewers, water supply tanks and septic tanks (external installations) in Poland. Aim of the PMR survey The...
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Client Understanding Product Development Research Services

Analysis of trends on the food products market

Challenge: How will the food market develop? Our loyal client - manufacturer of semi-finished food products - approached PMR Consulting & Research with a request to create a unique publication devoted to the latest trends noticeable in its industry. The...
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Consulting Services Market Entry Research Services

Combustion by-products market analysis

Challenge: How will the combustion by-products market develop? A company utilizing combustion by-products planned to create a development strategy for the coming years and came to us to get expert support in planning. Our task was to conduct a complex...
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Brand & Communication Client Understanding Consulting Services Distribution Market Modelling & Forecasts Product Development Research Services Sales & Marketing Strategies

Analysis of laboratory diagnostic equipment market in Poland

Challenge: How to research specialised diagnostic laboratories in the public and private sectors? Our client – a global player in the market of advanced equipment for laboratory diagnostics – wanted to better understand the needs of their customers in Poland....
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Consulting Services Market Entry Research Services

Combustion by-products market analysis

Challenge: How will the combustion by-products market develop? A company utilizing combustion by-products planned to create a development strategy for the coming years and came to us to get expert support in planning. Our task was to conduct a complex...
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Research Services

Children’s products market in Poland – a market insight analysis

PMR’s research department conducted a study on products for children under the age of 12. Aim of children's products market research  The children's products market research was conducted as part of the report "Children's products retail market in Poland". Our...
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Research Services

Employment market analysis in regions of North Africa

Our client commissioned PMR to prepare an employment market analysis, dedicated to understand the basic situation of employees in several locations in North Africa. Aim of PMR study Project was focused on general statistical data analysis for regions and research...
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Research Services

Construction materials market analysis in Romania

Our client wanted to learn about the current situation on the Romanian construction materials market. As an international player, the company was considering the purchase of selected construction materials on the Romanian market. Aim of market analysis The key point...
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