Challenge: Will specialists accept the new product? An international research agency working for a global pharmaceutical company requested us to perform qualitative research on the …
Test of the concept for a special medical purpose food product Read More →
Challenge: How to introduce new products on FMCG market? An important player in the European dairy market wanted to introduce to the Polish market a …
Challenge: How to carry out rebranding that brings long-term benefits? A packaging makeover is one of those marketing activities that cannot succeed without hearing the …
Challenge: Which advertising campaign will help boost sales? PMR, in cooperation with a branding agency, conducted a marketing study for an owner of a retail …
Advertising campaign test on the retail chain market Read More →
Challenge: How can sales and marketing activities be improved? Our client – a global player on the market of laboratory diagnostics equipment – requested PMR …
Brand image study on the laboratory diagnostics market Read More →
Challenge: How does brand awareness change? One of the leading chains of clothing stores for women was planning to carry out a series of marketing …
Challenge: How will the market of medical equipment develop? PMR Consulting & Research was approached by a company operating in the medical industry, which offers, …
Challenge: How to introduce new biscuits to the Polish market and captivate consumers? One of the largest European manufacturers of biscuits asked PMR Consulting & …
Market research preceding market entry for biscuits Read More →
Challenge: How hospitals take purchase decisions? One of our regular clients, an international research agency specialising in medical and pharmaceutical research, asked PMR Consulting & …
Research of purchase process of diagnostic equipment Read More →
Challenge: How to successfully sell and promote products with different types of consumers and purchase paths? One of the leading manufacturers of hygiene products in …
Challenge: Which of the commercial versions will allow one to meet the campaign objective? One of the leaders in the auto-motive industry was preparing for …
Challenge: What do consumers pay attention to when buying flooring systems? PMR Consulting & Research was approached by a leading international research agency. They were …
Consumer study of flooring systems using an online community research approach Read More →
Challenge: How to improve sales and marketing operations? Our client was one of the leading producers of clinker tiles in Poland. The company wanted to …
Challenge: How to construct a sales offer from the area of ADHD treatment? Our client was interested in the experiences of Polish doctors in treating …
Qualitative research among psychiatrists on the treatment of ADHD Read More →
Challenge: How to increase market share in the sector of public healthcare? A manufacturer of advanced blood collection systems asked PMR Consulting & Research to …
Analysis of public procurement market in healthcare sector Read More →
Challenge: How to research specialised diagnostic laboratories in the public and private sectors? Our client – a global player in the market of advanced equipment …
Analysis of laboratory diagnostic equipment market in Poland Read More →
Challenge: What is market potential? A global manufacturer from the pharmaceutical sector approached PMR Consulting & Research. It hired our team to conduct a comprehensive …
Challenge: How to optimise the price strategy? The goal of the client was to analyse the price positioning of own brand clothes and footwear in …
The analysis of price positioning of clothes and footwear Read More →
Challenge: How to build a successful marketing strategy? Our client wanted to adapt their global marketing strategy to meet the specific needs of Polish companies …
Analysis of needs for courier services on the B2B market Read More →
Challenge: How to increase sales of clothing and footwear in the premium segment in the face of fierce competition from fast fashion? A manufacturer of …
Marketing analysis of premium clothing and footwear brand Read More →
