Challenge: How do doctors evaluate the tested medical product? An international pharmaceutical company specialising in the development of innovative lifesaving therapies once again turned to …
In-depth interviews with doctors on orphan drugs Read More →
Challenge: What does the local market look like? An international research company needed local support to conduct online interviews with cardiologists. Due to extensive experience …
Challenge: How to introduce new products on FMCG market? An important player in the European dairy market wanted to introduce to the Polish market a …
Challenge: How to carry out rebranding that brings long-term benefits? A packaging makeover is one of those marketing activities that cannot succeed without hearing the …
Challenge: Which advertising campaign will help boost sales? PMR, in cooperation with a branding agency, conducted a marketing study for an owner of a retail …
Advertising campaign test on the retail chain market Read More →
Challenge: How to effectively segment the agricultural market, so that the segments are useful in sales activities? Our client, a leader in crop protection products, …
Segmentation of the agricultural market using marketing personas Read More →
GOAL Identify growth drivers and barriers & pinpoint the most promising market segments We were working on an update of our report on the in …
Laboratory diagnostics services market in Poland: growth drivers and barriers Read More →
PSI Polska, a software house that is part of the German corporation PSI AG, wanted to obtain reliable data on the adoption of the Industry …
Adoption of Industry 4.0 in Poland – an assessment Read More →
A leading marketing agency specialising in sales support, field marketing, and sales outsourcing services commissioned PMR to gauge consumer study to a new online platform …
PROBLEM How often do Poles take laboratory examinations of various kinds? As we prepared a new edition of our periodic report on the Laboratory diagnostics …
How often do Poles take laboratory examinations of various kinds? Read More →
PROBLEM How to enhance nurse safety in diabetes care? PMR’s long-term customer, a globally recognised manufacturer and importer of medical devices, expressed interest in commissioning …
How to enhance nurse safety in diabetes care? Focused interviews in Spain Read More →
Challenge: How is the new product concept assessed by physicians? International research agency working at the request of a global player on the pharmaceutical product …
Focus groups with doctors concerning the treatment of paediatric patients Read More →
Challenge: How to improve a website? Our client was a Russian company providing services in creating and maintenance of websites. The company was planning to …
Challenge: How to permanently increase market share? A company operating in the market of car washes (a manufacturer of specialised equipment) commissioned us to conduct …
Study of consumer behaviour in the car wash market Read More →
Challenge What is the market development potential? An internationally active provider of IT solutions was preparing to devise a Central and Eastern Europe strategy for …
Challenge: How can sales and marketing activities be improved? Our client – a global player on the market of laboratory diagnostics equipment – requested PMR …
Brand image study on the laboratory diagnostics market Read More →
Challenge: How to increase sales of leasing services for SMEs? A leader in the finance market in Poland asked us to conduct a leasing services …
Challenge: What product price will be acceptable to consumers? The tourism market research study was commissioned by an international industry player. The renowned company with …
Tourism market research and launching a new product Read More →
Challenge: How to customise the product offer to meet the needs of local customers? A global company operating in the financial services market was planning …
Challenge: How will the market of medical equipment develop? PMR Consulting & Research was approached by a company operating in the medical industry, which offers, …
Challenge: How to introduce new biscuits to the Polish market and captivate consumers? One of the largest European manufacturers of biscuits asked PMR Consulting & …
Market research preceding market entry for biscuits Read More →
Our client was seeking to increase its market share on the Polish footwear market. The company sought detailed information on major competitors. PMR’s methodology A …
Footwear market research and competitive intelligence study Read More →
Challenge: How to better reach customers in the mining industry in the region? Our client – a leader in the sector of machine solutions and …
Challenge: How to increase the competitive advantage? Our client was a cash logistics provider who wanted to improve their competitive advantage. The company reached out …
Challenge: What is the role of pharmacist in recommending drugs? One of our partners, an international research agency operating in the medical and pharmaceutical field, …
Challenge: How to adapt operations to the purchasing process of hospitals? Our client, a renowned and respected manufacturer in the market of medical devices, planned …
Challenge: How hospitals take purchase decisions? One of our regular clients, an international research agency specialising in medical and pharmaceutical research, asked PMR Consulting & …
Research of purchase process of diagnostic equipment Read More →
Challenge: Is launching a new product into the agricultural market viable? A European manufacturer of advanced solutions for the agricultural sector was interested in entering …
Exploring the potential of the agricultural market Read More →
Challenge: How do Polish doctors treat glaucoma? One of PMR regular clients commissioned our team to carry out a CAWI quantitative study – online surveys …
Challenge: How to successfully sell and promote products with different types of consumers and purchase paths? One of the leading manufacturers of hygiene products in …
Challenge: How to improve sales and marketing operations? Our client was one of the leading producers of clinker tiles in Poland. The company wanted to …
Challenge: How to construct a sales offer from the area of ADHD treatment? Our client was interested in the experiences of Polish doctors in treating …
Qualitative research among psychiatrists on the treatment of ADHD Read More →
Challenge: How do doctors use mobile apps? For our regular client – an international research agency – we conducted a research of mobile applications used …
Challenge: How will the food market develop? Our loyal client – manufacturer of semi-finished food products – approached PMR Consulting & Research with a request …
Challenge: How to increase market share in the sector of public healthcare? A manufacturer of advanced blood collection systems asked PMR Consulting & Research to …
Analysis of public procurement market in healthcare sector Read More →
Challenge: How to research specialised diagnostic laboratories in the public and private sectors? Our client – a global player in the market of advanced equipment …
Analysis of laboratory diagnostic equipment market in Poland Read More →
